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在线翻译:
szdaily -> Opinion -> 
Letters From Readers
    2014-11-17  08:53    Shenzhen Daily

    Fair disappointing

    FROM the first advertisement, I was very excited to attend the International Cultural Wine and Food Festival (ICWFF) in Shekou this weekend. From the marketing, it seemed as though it would be a chance to enjoy many different foods, wines, and other drinks authentically presented by many Europeans attending the event. I expected it to be a beautiful exposition with many performances and exhibits.

    I attended the event Friday and was very disappointed. The ICWFF was a chance to bring business contacts, trade, and cultural exchange to Shenzhen, but it was extremely disorganized.

    From the beginning, there was a lack of information, which made it very difficult and frustrating to navigate the event. There weren’t any signs, and even the volunteers were confused at times.

    The entrance fee was 50 yuan (US$8.13), but that didn’t provide any food or beverages. Instead, people were selling “tastings” of wine for 20-40 yuan. Wine tasting events typically offer a few glasses of wine for a responsible entry fee. In fact, I would not have minded paying 150-200 yuan for an event that included a few glasses of wine. Instead, my party was met only with the chaos of paying for a bracelet, then finding a place to buy tokens, then walking up to each vendor to ask how much they charged per glass.

    One of the largest problems with the event was the staff. We couldn’t find anywhere to buy food in the venue, so we went into a tent marked “Top Chef.” It was very confusing inside — there were a lot of staff members milling around, but no one offered to help us. Finally, someone told us that we could buy a ticket for eight tokens (120 yuan) to have a meal. I bought one to share with my friend, and suddenly there was a staff member chastising us and telling us that it “wasn’t fair” for two of us to share a meal. Her manager came over and was also quite rude, telling us that only one person could sit at the table and the rest of us needed to leave. We were very upset about the experience.

    The payment system also hurt both sides: Attendees were unhappy because they didn’t know how much things cost and felt cheated, while vendors were unhappy because they didn’t have customers.

    I want to end with the two great things we did enjoy at the ICWFF. First, it was really nice to meet the European visitors and talk to them about our wonderful city. We especially enjoyed the entertainers, such as the bagpipe and accordion players, who thrilled the Chinese attendees as well. Secondly, the German Oktoberfest tent was fantastic. Various meals were clearly displayed and reasonably priced. For 200 yuan, eight of us shared a wide variety of amazing foods such as sausages and potato salad. The beer sellers were very friendly and happy to offer free tastings as well.

    In the end, simple changes could have massively improved the event: clear information, reasonable prices, a clean and pleasant environment, and friendly people. If they can fix these four things for next year, I am certain that the next ICWFF will be a much better experience that fulfills its potential.

    Rose Symotiuk via email

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