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szdaily -> Speak Shenzhen -> 
A cozy history of the ugly Christmas sweater
    2019-12-26  08:53    Shenzhen Daily

圣诞丑毛衣历史

Over the last decade the ugly Christmas sweater has firmly embedded itself in yuletide culture.

You know the one. It’s a wooly pullover, usually in different shades of red, white and green, and with at least one Christmas-inspired motif on it — a snowman, tinsel, a reindeer or candy canes.

The garment has quickly become an essential part of the holidays, ubiquitous as Christmas lights and wrapping paper. It’s obnoxious and tacky, but also fuzzy and kind of wholesome.

Christmas-themed pullovers started making an appearance in the 1950s, a nod perhaps to the holiday’s growing commercialization. Initially referred to as “Jingle Bell Sweaters,” they weren’t as garish as today’s iterations and found little popularity in the market.

It wasn’t until the 1980s that the item hit the mainstream. The shift came thanks to pop culture and comedies, with goofball dad characters like Chevy Chase’s Clark Griswold in “National Lampoon’s Christmas Vacation” turning the holiday sweater into an uncomely but endearing expression of cheer. Snowflake-emblazoned sweaters weren’t considered cool, but they radiated yule and were sported at office parties and on Christmas Day.

The resurgence didn’t last long. In the 1990s the Christmas sweater faded in popularity; it was something only your unfashionable older relatives would ever think of wearing or gifting. By the turn of the new millennium, the item was widely considered an eyebrow-raising sartorial mishap.

The early 2000s also saw new life breathed into this now holiday staple. According to the “Ugly Christmas Sweater Party Book: The Definitive Guide to Getting Your Ugly On,” Christmas sweater parties started kicking off just around that time.

The first so themed get-together took place in Vancouver, British Columbia, in 2002, said Brian Miller, one of the book’s authors and founder of online shop UglyChristmasSweaterParty.com. “It’s hard to say what triggered the change in perspective, but I think that the moment someone wore the garment in a humorous way, people started seeing the comic side of it, and thinking ‘this thing at the back of the closet could be fun, instead of something awful that nobody wants,’” he said.

The popularity of the ugly sweater snowballed from there.

Over the following decade, the festive knit evolved into “a new holiday tradition,” as Miller described it.

Words to Learn 相关词汇

【圣诞节期间的】

shèngdànjié qījiān

de yuletide of or relating to the Christmas season

【迅速增长】

xùnsù zēngzhǎng

snowball cause to grow or become larger, greater, more intense, etc., at an accelerating rate

过去十年来,圣诞丑毛衣已经深深根植于圣诞文化当中。

你知道的,圣诞毛衣就是那种红白绿的毛绒绒的套头衫,毛衣上至少包含一种圣诞主题装饰图案:雪人、金属亮片、驯鹿或拐杖糖。

这种毛衣很快就成为圣诞节的重要组成部分,和圣诞彩灯、包装纸一样无处不在。丑毛衣看起来讨厌又俗气,但是软绒绒的有益身心。

圣诞主题套头毛衣是在20世纪50年代开始出现的,也许是圣诞节商业化日益浓重的产物。

最初被叫作“铃铛毛衣”,花色没有现在的圣诞丑毛衣这般艳丽,在市场上也不受欢迎。

直到20世纪80年代,圣诞丑毛衣才成为市场主流。这要感谢流行文化和喜剧,《疯狂圣诞假期》中切维•切斯饰演的克拉克•格里斯沃尔德这样的傻瓜老爹角色将圣诞丑毛衣转变成了丑萌的欢乐源泉。用雪花装饰的毛衣虽然不酷,但是充满圣诞气氛,办公室派对和圣诞节都有人穿。

这一复兴潮流没持续多久。20世纪90年代圣诞毛衣热度退去,只有落伍的老年亲戚才会想穿这种毛衣或当礼物送人。到2000年左右,圣诞丑毛衣被普遍视为一种令人侧目的没品衣着。

本世纪初,圣诞丑毛衣又焕发了新生。根据《圣诞丑毛衣派对手册:穿上丑衣服的权威指南》,圣诞毛衣派对大约就是那时开始流行起来的。

该书的作者之一、网店“圣诞丑毛衣派

对”创始人布莱恩•米勒说,第一个圣诞毛衣派对于2002年在加拿大不列颠哥伦比亚省的温哥华举行。“很难说是什么引发了人们对丑毛衣看法的改变,但我认为在有人为了幽默而穿上圣诞丑毛衣的那一刻起,人们开始看到这种毛衣喜感的一面,并认为在衣柜深处放一件丑毛衣会是挺好玩的一件事,而不再把丑毛衣看成没人要的糟糕东西。”

从此以后,圣诞丑毛衣越来越流行。

根据米勒的描述,在接下来的十年内,圣诞丑毛衣演变成了“一种新的节日传统”。

(chinadaily.com.cn)

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