Reebok Classics is offering free sneakers to New Balance owners who have begun trashing their own shoes over the brand’s “white supremacy” controversy.

New Balance shoe owners began throwing away their sneakers or lighting them on fire, to protest after the company reportedly voiced support for President-elect Donald Trump. Things got worse for the Boston-based brand after the alt-right website The Daily Stormer proclaimed New Balance the “Official Shoes of White People.” New Balance have since tried to distance itself from its white supremacist support and released a statement Monday saying it “does not tolerate bigotry or hate in any form.”

But that hasn’t stopped furious New Balance customers trashing their shoes in protest against the athletic company’s election stance.

A Twitter user posted a quick video of their shoes engulfed in flames while on a sidewalk and wrote, “good to know. I made a little bonfire tonight...”

Other users on social media opted to post videos of them either throwing their shoes in trash cans or tossing them forcefully out of the window. Now it appears rival brand Reebook Classics is also getting in on the action.

The firm has been offering free sneakers to New Balance owners posting videos of themselves flushing their shoes or throwing them away. In one tweet, in response to a video of someone, unsuccessfully, trying to flush their New Balances down the toilet, Reebok Classics posted: “Since it looks like your toilet may be clogged, shoot us a DM & we’ll send you some kicks to walk to the closest bathroom.”

Another, in response to a video of New Balance sneakers being thrown in the trash, Reebok Classics tweets: “Hey Jared, looks like you’re down a pair of kicks! Shoot us a DM, we’ve got you covered.”

Several former customers insisted on social media they won’t be buying the brand any longer following its allegiance to Trump.

After Trump’s stunning victory, a spokesman for the company told Wall Street Journal Nov. 9: “Frankly w/ Pres-Elect Trump we feel things are going to move in the right direction.”

因为新百伦公司被卷入支持“白人至上”的非议中，一些该品牌的购买者开始丢弃他们的鞋子，而锐步公司为这些人免费提供运动鞋。

有报道称，新百伦公司发声支持刚当选总统的特朗普。为了对此表示抗议，新百伦运动鞋的购买者纷纷把自己的运动鞋丢掉或烧掉。

右翼网站The Daily Stormer宣称新百伦是“白人专用鞋”后，这家波士顿公司的处境雪上加霜。此后，新百伦一直试图澄清自己并不支持白人至上主义，并在上周一发表声明称“不容忍任何形式的偏见和仇恨”。但这并不能平息新百伦顾客的愤怒，他们继续丢弃自己的运动鞋来抗议该公司的选举立场。一位推特用户发布了一段短片，并且配文“好消息，我今晚点了一小堆篝火 ......”。视频中，他们的鞋子在一条人行道上燃烧。其他社交媒体用户发出来的视频，要么是把自己的鞋子扔进垃圾桶，要么直接丢出窗外。现在，新百伦的竞争品牌锐步也行动起来了。

该公司开始免费赠鞋给那些发布了用马桶冲走鞋或丢鞋视频的新百伦购买者。

在一段推特视频中，有人尝试用马桶冲走自己的新百伦运动鞋，但是没有成功。锐步在这条推特下回复，“因为你的马桶看起来堵住了，请私信我们，我们会送去鞋子好让你走到最近的厕所。”

锐步在另一段把新百伦运动鞋丢进垃圾桶的视频下回复，“嘿，贾里德，你好像少了一双鞋，私信，我们补给你。”

一些原新百伦顾客在社交媒体上坚称，他们不会再购买这个拥护特朗普的品牌的任何产品。

特朗普意外胜出后，新百伦发言人9日对《华尔街日报》表示“坦白讲，特朗普当选让我们觉得事情会往正确的方向发展。”(Chinadaily.com.cn)

    Words to Learn 相关词汇

   【偏见】piānjiàn bigotry stubborn and complete intolerance of any creed, belief, or opinion that differs from one’s own

    【效忠】xiàozhōng allegiance loyalty or devotion to some person, group, cause, or the like