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QINGDAO TODAY
在线翻译:
szdaily -> Weekend -> 
‘Hunger Games,’‘Divergent’ China theme park to open July 31
    2019-07-05  08:53    Shenzhen Daily

LIONSGATE this week said its indoor theme park, which will bring “Hunger Games”- and “Divergent”-inspired attractions to China, will launch July 31.

Lionsgate Entertainment World, through a licensing deal by the studio, will launch in Hengqin, Zhuhai, an hour from Hong Kong, to cash in on the rising tourism opportunities in the Greater Bay Area. It will feature around 25 attractions based on the Hollywood studio’s film properties.

Spanning 22,000 square meters of premium indoor space, Lionsgate’s interactive indoor theme park will feature 3-D and virtual reality experiences inspired by “The Hunger Games,” “The Twilight Saga” and the “Divergent” and “Now You See Me” movie franchises, as well as story backgrounds from other film titles like “Escape Plan” and “Gods of Egypt.”

“From escaping the Capitol to braving the mental and physical challenges of Dauntless to taking on a newborn vampire army with Jacob and the Wolf Pack, we can’t wait for fans to step into the worlds of their favorite films to create their own authentic adventures,” Jenefer Brown, Lionsgate’s senior vice president of global live and location-based entertainment, said in a statement.

The indoor theme park aims to leverage the earlier box office success of Lionsgate’s tentpole movies in China.

Lionsgate partnered with the Thinkwell Group and Village Roadshow Theme Parks to create the Lionsgate Entertainment World immersive attractions like Hunger Games: Mockingjay Flight, a 3-D motion simulator ride; The Twilight Saga: Midnight Ride VR experience; and The Divergent Series: Fear Simulator.

There are also dining experiences like the “Hunger Games”-inspired Capitol Club, Peeta’s Bakery and the Lionsgate Cafe.

Targeting mainly domestic leisure travelers , the company said it is expected to draw about 1.5 million visitors during the first year of operations.

Lionsgate’s location-based entertainment business includes separate attractions in the United States, Europe, the Middle East and Asia. The studio earlier announced the launch of the outdoor theme park Lionsgate Movie World at Jeju Island, South Korea.

(SD-Agencies)

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