BARCELONA-BASED stylist and hairdresser Alexis Ferrer has spent years developing a technique that allows him to digitally print colorful design onto human hair.

Ferrer started experimenting with hair printing in 2012. His first attempt managed to get a lot of attention in the world of fashion and he has been working on refining hair printing techniques ever since.

Ferrer’s first foray into hair printing had him create blond hair extensions with faces of female protagonists from horror classics like “The Shining” or Alfred Hitchcock’s “Psycho” printed on them. The models paraded with the hair draped over their faces and the extensions were fixed with a net to allow hair to adapt to the movement of the model.

Then, in 2017, for the 080 Barcelona Fashion Week, the Spanish hairdresser teamed up with designer Txell Miras on a collection inspired by shipping containers and fishermen. This time, he had photographic portraits of bearded fishermen printed on long hair extensions, which was a first in the world of hairstyling.

Then, earlier this year, he showcased the most recent version of his hair printing technique, which now allows him to have colorful, vivid designs digitally printed onto human hair. Hair printing isn’t yet available as a commercial service, but it’s definitely proof of the innovation made possible by technology in hairstyling and fashion in general.(SD-Agencies)