SELENA GOMEZ’S ice cream endeavor is expanding.

A year after launching a line of ice cream flavors with Serendipity3, the iconic New York City restaurant now offers the Selena Sundae on its menu. Created by Gomez, the US$29.95 dessert features Cookies & Cream Remix ice cream covered in hot fudge, cream-filled cookie crumbles, pink sugar and whipped cream and is topped off by a banana and a cherry.

A percentage of proceeds from the sundae will go to Gomez’s Rare Impact Fund to support access to mental health resources.

Gomez is now an investor and a partner in Serendipity3 and Serendipity Brands. “My memories at Serendipity date back to when I was a kid and I came to New York City for the first time. I’ve always loved this restaurant, and I am excited to celebrate its reopening by adding a sundae I created to the menu,” Gomez said in a statement Wednesday.

Gomez released Cookies & Cream Remix, a mix of pink vanilla ice cream, cookie bites and fudge, last year to celebrate her collaboration on the single “Ice Cream” with K-pop group Blackpink.

Gomez recently costarred with Steve Martin and Martin Short in the new Hulu comedy series “Only Murders in the Building.” Gomez also hosts the cooking show “Selena + Chef,” which was launched during the pandemic and shows her cooking virtually with some of the world’s best known chefs.(SD-Agencies)