2022 is another challenging year for textile company owner Rong Juchuan, who faces the protracted impact of COVID-19. But in the eyes of the industry veteran, burgeoning digital technologies offer a ray of hope for his company, and even the whole textile sector.

Beyond Group in Zhejiang Province, a manufacturing base in East China, has vowed to channel more energy to digital fronts this year.

Ambitious plans have been hammered out to push forward transformation. Rong said his company will leverage livestreaming platforms to expand sales, and explore the application of the industrial internet in production lines to lower operating costs.

Beyond’s digitalization drive offers a glimpse into how Chinese manufacturers, especially those in traditional industries, are striving to weather economic hardships by embracing the trend.

Fast-developing digital technologies from big data to 5G are widespread in the manufacturing sector, and are reshaping the broader economic landscape. In 2020, China’s digital economy rose 9.7 percent year on year to 39.2 trillion yuan (US$6.16 trillion), accounting for 38.6 percent of the country’s total GDP.

For manufacturers in particular, digitalization means decreased information asymmetry and increased supply chain transparency, enabling quality growth and allowing for better response to market fluctuations.

During recent COVID-19 resurgences, the role of digitalization has become even more crucial in ensuring a dynamic and disruption-free real economy.

As the highly contagious Omicron variant has caused COVID-19 flare-ups in multiple regions across the country, parts of industrial chains have come under enormous pressure. In hard-hit cities, flows of goods were congested for some small and medium-sized enterprises until intelligent transport technologies smoothed supply networks.

Through digital coordination among merchants, warehouses, operations and other links, products stored in different places can be deployed efficiently and supply chain performance can be guaranteed at a maximum level, said Ma Feng, a sales manager at JD Logistics.(Xinhua)