在天津本地人心中，最好的牛奶大概还是他们自己的老字号“海河牌”，请看本报昨日的报道：

Bearing the same name as the Haihe River, regarded as the “mother river” of Tianjin, Haihe milk features strongly in the luscious childhood memories of many generations in the northern Chinese city.

The time-honored dairy brand, like many traditional brands that used to struggle amid a rapidly-evolving domestic market, has now rejuvenated its business with advanced manufacturing technologies, diversified products and vogue promotions.

报道中的time-honored brand就是“老字号”，

time-honored是“历史悠久的”，brand是“品牌” 。