While powdered beer is relatively new, other nonalcoholic instant powders, like the one that Kingfisher released in 2019, are not as popular or well-known as traditional beer.

That didn’t deter a German brewery from releasing the world’s first powdered beer.

Stefan Fritsche, 56, CEO of the Neuzeller Klosterbrauerei near Berlin, promises that all you need is some water and a spoon to mix the drink — and a “perfect” beer will be ready in just 90 seconds.

“Weird” beers like this were always the small brewery’s specialty, Fritsche revealed. After inventing products like potato or asparagus beer to anti-aging and bathing beer, Fritsche realized that all of them had one thing in common: massive transport costs due to the weight of the glass bottles and the liquid inside.

He and the other innovative disruptors at the brewery in eastern Germany set out to make the greenest beer.

The driest beer, as it has been called, differs from other powdered beers released over the last few years as it is carbonated and contains alcohol.

You can get the same amount of beer out of just 45 grams of powder that you would from a bottled beer weighing 1 kilogram.

Cutting away 95.5% of the weight, the powder allows for lighter transport, as the glass and the water make up most of the weight, about 500 grams each.

Due to its lightweight nature, the beer powder can be shipped at only 10% of the weight of conventional beer, making it an appealing product for far-flung markets such as Asia and Africa, where transport costs are higher.

Klosterbrauerei Neuzelle hopes to target these markets first, before moving on to other global resellers, making it a core target group.

Even though there may be benefits, the company knows that people who like classic pilsner and craft beer may be skeptical of the product, especially in Germany, although those who have tried the product agree that the taste is pretty decent. Fritsche said: “We are saving water, glass and fuel, so it’s good for the environment, without compromising on the taste.”

While he doesn’t know yet if the powdered beer will be cheaper than the bottled-up version, he said that by cutting down the transport weight of the beer it is possible, once the powder production is optimized, it could cost less in pubs.

The beer enthusiast admitted that the powdered beer will taste different everywhere depending on the water that is used, and revealed that every big brewery is processing the water for a more consistent taste.

Words to Learn 相关词汇

【 酿酒厂】niàngjiǔchǎng brewery a place where beer is produced

【怀疑的】huáiyí de skeptical doubting that something is true or useful

虽然速溶啤酒是个新鲜事物，但其他非酒精速溶饮料（比如2019年翠鸟啤酒发布的）并不如传统啤酒那样受欢迎或知名。

这并没有阻止一家德国啤酒厂发布全球第一款速溶啤酒粉。位于柏林附近的诺伊泽尔修道院啤酒厂的首席执行官斯特凡•弗里切承诺，有了这款速溶啤酒粉，只需借助水和调羹就能制作出“完美”的啤酒，整个过程只需90秒。

弗里切透露，他的小型酿酒厂一直生产“奇怪”的特调啤酒。继推出土豆啤酒、芦笋啤酒、抗衰老啤酒和泡澡啤酒等产品后，弗里切意识到这些啤酒有一个共同缺点：由于玻璃瓶和液体的重量，运输成本巨大。

于是他和来自这家德国东部酿酒厂的其他锐意创新者着手制造最环保的啤酒。

这款啤酒粉被称为最干的啤酒，与近几年推出的其他速溶啤酒粉不同，因为它可以起泡并且含有酒精。只需45克粉末就能得到与1公斤瓶装啤酒等量的啤酒。普通啤酒中玻璃瓶和水占了大部分重量（各约500克），除去了95.5%的重量后，粉末非常易于运输。

仅占常规啤酒重量的10%，这款产品对亚洲和非洲等远距离市场更有吸引力，因为产品抵达这些地方的运输成本更高。诺伊泽尔修道院啤酒厂希望首先瞄准这些市场，然后才考虑其他全球经销商，商家是酒厂的核心目标客户。

尽管有这些优点，但酒厂知道那些喜欢经典比尔森啤酒和精酿啤酒的人可能会对该产品持怀疑态度，特别是在德国。不过那些尝试过该产品的人都认为口感相当不错。

弗里切说：“我们节约水、玻璃瓶和燃料，对环境有好处，而且口感也不错。”

虽然他还不确定速溶啤酒粉能否比瓶装版本便宜，但通过减少运输重量，一旦啤酒粉的生产得到优化，在酒吧里售卖的成本可能会降低。

这位啤酒爱好者承认，因为使用的水不同，啤酒粉在不同地方的口感也会不同，他透露每个大型啤酒厂都精心处理酿酒用的水以获得更稳定的口感。

(SD-Agencies)