Meaning:

Short for “objectives and key results,” OKR is a popular management strategy that defines objectives and tracks results. Similar to KPI (key performance index), this is another English acronym frequently used in the Chinese workplace nowadays. The OKR strategy helps create alignment and engagement around measurable goals. Introduced and popularized in the 1970s at Intel, it has since spread throughout technology companies as a way to help employees understand and be engaged in an enterprise’s mission. You can use OKRs for virtually any purpose, be it a long-term career goal, a quarterly team goal, or a personal goal.

Example:

A: 新闻说百度李彦宏更新了2024年的OKR。

Xīnwén shuō bǎidù lǐyànhóng gēngxīn le èrlíng èrsì nián de OKR。

According to reports, Baidu CEO Robin Li has recently updated the company’s OKR for 2024.

B: 是的，他要大力发展电商。

Shì de， tā yào dàlì fāzhǎn diànshāng。

Yes, he has made e-commerce a top priority.